Events are often dismissed as too expensive, but if you do it right, they can result in a huge number of leads and become a very profitable activity.
Rather than just a day out and an opportunity to display your wares, the process of planning and managing an event takes time and a lot of effort both in advance, and after the last guest has left the building. We ensure your audience knows about the event, the marketing effort starting well before they might not have space in their diary. We create content and online tools to engage them early and persuade them that this is an event not to be missed.
At the event itself, your content has to be well considered for the audience, and your businesses’ representatives need to be prepared and armed, ready to deliver, and create impact. Not forgetting that there’s little point attending an event unless you can gather leads, make new contacts, and follow up with them. We ensure you have the tools to do this easily. Business cards and clip boards are so 1990’s!
We’ve been involved in countless events, both virtual events and large scale ‘in person’ events. From research and planning to production and execution, we make noise and get brands noticed.
Good marketing efforts should always drive your target audience to want to find out more on your website.
We work across a multitude of platforms and tools to create the most impactful, creative and integrated marketing activity for your business.
Good content marketing should not only promote your product or service, it should also demonstrate your business personality to potential customers in a way they can relate to.